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Bucharest · Oct 6–8, 2026
Where builders & visionaries come together
Eastern Europe's leading startup & technology conference. Three days in Bucharest for founders, operators, and investors who want a sharper read on the year ahead.
3,000+
Attendees
2,500+
Meetings
500+
Founders
250+
Investors
150+
Speakers
50+
Side events
2026 Theme
What will you build when you can build anything?
We are living through a rare moment: the tools to build almost anything are finally available to almost anyone. The constraints that used to define what was possible – resources, technical complexity, access – are dissolving. Speed used to be the biggest advantage in the startup and technology world. Now it's the entry ticket.
In a world where almost anything can be built, the noise is louder than ever. The wrong ideas are just as easy to build as the right ones. Direction has become the new competitive edge, and finding it requires something harder to acquire than tools: clarity of thinking, the right conversations, and the people who push you further.
How to Web Conference is where that training happens. Every October, we bring together the people shaping technology: technology leaders, product thinkers, founders, investors, engineers, not to celebrate what's been built, but to sharpen what gets built next. This year, we're asking the question out loud: what will you build when you can build anything? Come and figure it out.
Three days, one buildup
3 days to learn, connect and do business
Previous Speakers
They disrupt. They innovate. They keep building.
A glimpse at the operators, founders and investors on stage.
Inside the conference
What three days in Bucharest actually look like
Get inside a startup & technology festival that can meet all your curiosities
Keynotes, panels & fireside chats
4 stages with over 150+ speakers
Leading voices in the startup and technology world bringing global insights on stage.
Workshops, roundtables, and deep-dives
Deep-dives across product, AI & growth
Three rooms running in parallel with focused tracks.
Audience
3,000+ attendees, room to think and connect
The right people that can expand your network, ideas, way of work or even funding.
Global Speakers
The thinkers redefining the industry
The people behind your day-to-day methodologies, frameworks, or way of thinking, are landing in Bucharest.
Networking
2,500+ curated meetings
Matchmaking, lounges and side events that turn intros into deals.
Startups
500+ founders, demos & dealflow
The most ambitious founders in the region are present to pitch, demo, and connect.
Side events
Afterhours, dinners & city takeovers
The conversations that started on stage continue across Bucharest every night.
Pitches
Spotlight Pitch
Watch the next generation of Eastern European founders pitch live to investors.
Companies to meet
Interact with the industry giants directly
Global brands, regional leaders and the partners shaping the ecosystem — all in one room.
Content Tracks
Pick your build path.
The topics that clarify your work & decision-making
Product & UX
Shipping product people actually want to use.
Engineering
Architectures, platforms, and the craft of building.
Marketing & Sales
Distribution, GTM, and the new playbooks for growth.
Startups & investments
Fundraising, scaling, and venture in Eastern Europe.
AI & Future Tech
What changes when intelligence is on tap.
Team & Leadership
Hiring, leading, and building durable cultures.
Who comes
Builders from every corner of Europe.
3,000+ attendees. 40+ countries. One room in Bucharest.
Romania
Bulgaria
United Kingdom
Moldova
Poland
Serbia
Czech Republic
Germany
Croatia
Hungary
Plus guests from United States, United Arab Emirates, Japan, Canada, South Africa, Mexico.
Companies that join us
Startups that join us
InsiderCX
Pluria
Videowise
DeisgnVerse
Deltia
Mixrift
Veridion
CYBALGORIS
PROCESIO
SERA
nDRU
Digitail
Biblechat
Neurolabs
InsiderCX
Pluria
Videowise
DeisgnVerse
Deltia
Mixrift
Veridion
CYBALGORIS
PROCESIO
SERA
nDRU
Digitail
Biblechat
Neurolabs
Funds that join us
Sequoia Capital
Index Ventures
General Catalyst
Accel
European Investment Fund
International Finance Corporation
Atomico
Balderton Capital
Creandum
Northzone
Isomer Capital
Earlybird
HV Capital
RSJ Invest
b2venture
Integra Global Advisors
Multiple Capital
20VC
Wunderland
Sequoia Capital
Index Ventures
General Catalyst
Accel
European Investment Fund
International Finance Corporation
Atomico
Balderton Capital
Creandum
Northzone
Isomer Capital
Earlybird
HV Capital
RSJ Invest
b2venture
Integra Global Advisors
Multiple Capital
20VC
Wunderland
What attendees say
Tickets
Choose how you build
Four paths through three days in Bucharest.
MOST WANTED
Builder
€129
For tech professionals seeking the full conference experience — content, networking, and hands-on sessions.
BUY NOWBIZDEV
€159
For sales, partnerships, and bizdev professionals looking to network, generate leads, and discover new business opportunities.
BUY NOWSTARTUP
€89
For early-stage tech startups with scalable products. Includes access to startup programs and investor matchmaking.
APPLY NOW
The Team
By Builders, for Builders
How to Web is a small, hands-on team that has spent the last fifteen years working alongside founders, operators, and investors across Eastern Europe. We've launched products, run programs, backed companies, and shipped events — so we know what a useful conference actually feels like. Every detail of the agenda, the room, and the matchmaking is shaped by people who've sat on both sides of the table.
